TableĀ 1

Lessons learned

IssuePotential explanation
Pre-conference audience engagement was limitedPrior to the consensus conference there was not a cohesive global community devoted to incorporating social media into health professions education
Virtual participation enriched the discussionIncorporating Twitter discussion in real-time into the in-person discussion added layers of complexity and richness
Momentum was lost during the publication cycleThe months-long traditional publication time frame is asynchronous with the hyper-rapid dissemination process required of a social media audience